Missoni's S/S 2009 Ad Campaign

Missoni has released their spring/summer 2009 ad campaign and it is BREATHTAKING, honestly. Contrasting most of the recently released ads in the fashion world, these advertisements are bright, playful, and warm looking. Featuring models Isabeli Fontana, Natasha Poly, Danny Schwarz, and Mat Gordon lounging in the sand looking no more realistic, nor less flawless, than mannequins. I'm really impressed with these photographs, shot by the famous Steven Meisel, and with their choice to go for a more beachy vibe.